Exposed

Exposed

Textile and Fashion graduating students present their collections during Exposed, the annual textile exhibition and fashion show of the Royal Academy of Art, The Hague.

T&M commissioned us for an kinetic identity with a root in typography, and an every year cross-media campaign.

The typographic language shows the process of a photo being overexposed.

What brings textile design and fashion together is essentially that it is cloth somewhere around the human body.

Exposed by Johannes Verwoerd ©

Flanking the show and exhibition, a publication was made, which came as a gift to all the visitors. Inside you find collective shoots by the years 1, 2 and 3 as wel as an even more generous chapter for the graduates.

Exposed by Johannes Verwoerd ©
Exposed by Johannes Verwoerd ©
Exposed by Johannes Verwoerd ©
Exposed by Johannes Verwoerd ©
Exposed by Johannes Verwoerd ©
Exposed by Johannes Verwoerd ©

role

art direction and design

in collaboration with

Maarten Spruyt

photography

Koen Hauser

creative direction publication

Peter de Potter

client

Royal Academy of Arts, The Hague
Fashion & Textile Dept. Mark Van Vorstenbos

webpage